Category Archives: Tutorial

FEED ME – The Growing Use of Feeds

I thought it would be good to take a minute and talk about the growing use of feeds in pharma communications. I have commented in the past about feeds – for example that the U.S. is growing in its acclimation … Continue reading

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New Media and Pharma – An Intermittent Series

Feed me! A few weeks ago, I was speaking to a group about pharmaceutical companies and new media.  I have written posts on this blog about the slowness with which the industry has embraced new media – with some putting … Continue reading

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New Media and Pharma – An Intermittent Series

As many of you know this is an intermittent series I’ve been writing on uses of new media by the pharmaceutical industry.  So far, I’ve written about the use of Blog Monitoring, RSS Feeds for press releases and the use … Continue reading

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Post Number 300 – Blog Monitoring

Welcome to my 300th posting!  Sorry about yesterday – travel back from Europe had me running to catch up. Last March when I began this blog, I wrote a posting called "What People Are Saying About You and How Do … Continue reading

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New Media – Feeds and Aggregators

The pharmaceutical industry has been slow to embrace new media.  There are a number of good reasons for this.  Any highly regulated industry, such as the pharmaceutical industry, has to be careful and concerned when considering new media strategies.  That … Continue reading

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