Category Archives: New and Social Media

What are They Tweeting? Uses of Twitter by Pharma…

As noted earlier this week in the profiling pharma Twitter feeds, the number of individual twitter handles sponsored by companies continues to grow with the most recent Eye on FDA census numbering 200 feeds put up by at least 44 … Continue reading

Posted in New and Social Media | 4 Comments

Hey – It’s TWANK Time Again!

Remember TWANK?  In February 2011 I wrote a posting on Twitter Rankings and Pharma.  Twitter Rank = TWANK.  The ranking provided companies, names of feeds, number of followers and KLOUT score, among other things. At the time I found 114 … Continue reading

Posted in New and Social Media | 3 Comments

Twitter Has Changed the News – What it Means for Pharma

Today Mashable carried a posting that quoted Dick Costolo, CEO of Twitter, as postulating that the election of 2012 would be the “Twitter Election“.  Even people who do not participate in Twitter will likely have seen articles regarding trends in … Continue reading

Posted in New and Social Media | 1 Comment

Patience Patients – Are e-Patients Waiting for e-Docs?

Every so often when I have giving a talk on social media I ask the audience how many of them are on Facebook.   Usually nearly everyone in the audience raises a hand.  Then I ask how many of them … Continue reading

Posted in New and Social Media | 3 Comments

FDA Needs to Be Clear About Social Media

After an extended Thanksgiving break, there has been time to contemplate the upcoming end of the year. Two and a half years ago, the FDA stated that “it was not the medium, it was the message” to sum up its … Continue reading

Posted in FDA Image, FDA Policy, New and Social Media | 11 Comments